________ consists of short-term incentives to encourage the purchase or sale of a product or service.
A)A patronage reward
B)A segmented promotion
C)Advertising
D)Sales promotion
E)Publicity

Question

Quizplus · Accepted Answer

Sales promotion consists of short-term incentives such as coupons, discounts, contests, and other promotional tools designed to encourage customers to purchase or sell a particular product or service.

________ Consists of Short-Term Incentives to Encourage the Purchase or Sale