Sass and Bide,according to the text,could use the product / market expansion grid to develop strategies.The owners of the company would most likely find the grid to be quite useful for identifying ________.
A)target markets
B)growth opportunities
C)key customers
D)new products
E)suppliers

Question

Quizplus · Accepted Answer

The product/market expansion grid is a useful tool for identifying growth opportunities. This could help Sass and Bide determine which markets they should expand into or what new products they should develop to increase their sales and profitability. While the other options (target markets, key customers, new products, and suppliers) are all important factors for a business, they are not the primary focus of the product/market expansion grid.

Sass and Bide,according to the Text,could Use the Product