Kayley is trying to decide whether to study the relationship between alcohol consumption using survey research techniques on the one hand,or experimental research methods on the other.Which of the following alternatives most accurately identifies considerations Kayley should keep in mind as she plans her research?
A) Survey responses are prone to biases, but survey work allows you to identify causes and effects. Experimental research is more artificial, but allows you to control variables.
B) Both survey research and experimental methodology involve somewhat artificial conditions. However, both survey research and experimental research are fairly easy to conduct.
C) Both survey research and experimental methodology allow you to identify causes and effects. However, experimental research usually involves artificial laboratory conditions, while survey responses may reflect biases.
D) Experimental research usually involves artificial laboratory conditions, but it would allow you to identify causes and effects. Survey research does not allow cause-effect-conclusions, and survey responses may reflect biases.

Question

Quizplus · Accepted Answer

Experimental research allows for the control of variables and the identification of cause-and-effect relationships, which is not possible with survey research due to its reliance on self-reported data that may be biased.

Kayley Is Trying to Decide Whether to Study the Relationship