What is the primary reason a retailer would want to gather data utilizing GIS information?
A)To plan delivery routes and schedules
B)To attract advertisers
C)To map out local businesses
D)To link customers with location
E)To balance supply and demand

Question

Quizplus · Accepted Answer

GIS information helps retailers understand the geographic distribution of their customers, enabling them to tailor marketing strategies and improve customer engagement by linking customer data with specific locations.

What Is the Primary Reason a Retailer Would Want to Gather