Using the AIDA approach with social media
A)requires the same steps as the AIDA approach with conventional media.
B)does not work at all.
C)requires a different,more interactive approach.
D)requires a more rigid approach.
E)is unethical.

Question

Quizplus · Accepted Answer

Using the AIDA approach with social media requires a different, more interactive approach. Social media allows for more engagement and two-way communication, so a rigid approach or simply following the same steps as conventional media may not be as effective. AIDA can still be a useful framework, but it should be adapted to fit the unique features of social media.

Using the AIDA Approach with Social Media