3M's Post-it Flag Highlighter and Pen marketing program was designed for what primary objective?
A)the initial introduction of two new 3M products
B)specific promotions to be used for long-range strategies
C)segmenting the market into twelve specific target market segments
D)marketing 3M products to foreign markets
E)positioning the products relative to major competitors

Question

Quizplus · Accepted Answer

The marketing program was designed for the initial introduction of two new 3M products - the Post-it Flag Highlighter and Pen.

3M's Post-It Flag Highlighter and Pen Marketing Program Was Designed