Which of the following best explains why marketers are attracted to the BRIC countries?
A)These countries have long-established upper classes that form a strong market for luxury goods.
B)These countries are quickly moving from being least developed to developing countries.
C)These countries have masses of consumers who are not yet wealthy but are quickly moving to economic prosperity.
D)These countries offer large markets with no language or cultural barriers.
E)These countries wield the most power in the Group of Eight.

Question

Quizplus · Accepted Answer

The BRIC countries (Brazil, Russia, India, and China) are known for having large populations with a growing middle class, meaning there is potential for significant consumer demand as these individuals become more economically prosperous.

Which of the Following Best Explains Why Marketers Are Attracted