Coca-Cola's Minute Maid unit is introducing a new beverage called Minute Maid Premium Limeade;it is a refrigerated limeade.The primary promotional objective of marketing communications for the new product should be to create awareness.

Question

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Since the new product is being introduced, the primary objective of marketing communication should be to create awareness about the product among the target audience.

Coca-Cola's Minute Maid Unit Is Introducing a New Beverage Called