Apple attacked RIM,the maker of Blackberry,through flanking.The next powerful innovation was not technological but the amazing ease of use and range of applications offered.This is an example of a(n)________ attack.
A)frontal
B)flank
C)guerrilla
D)encirclement
E)bypass

Question

Quizplus · Accepted Answer

The description mentions that Apple attacked RIM through flanking, which is a type of attack that involves targeting a specific market segment or niche with a new innovation or product feature. The focus on ease of use and range of applications suggests that Apple was targeting a different customer base from RIM, rather than directly competing on technological features (frontal attack), using unconventional tactics (guerrilla attack), surrounding the competition (encirclement), or finding a new distribution channel (bypass).

Apple Attacked RIM,the Maker of Blackberry,through Flanking