Another term for high customer ________ is customer churn.
A) retention
B) defection
C) value
D) perception
E) belief

Question

Quizplus · Accepted Answer

High customer defection refers to a large number of customers leaving a company's products or services, which is the opposite of customer retention (choice A). Customer value (choice C) refers to the amount of worth a customer places on a company's products or services, while perception (choice D) and belief (choice E) refer to a customer's opinion or attitude towards a company's products or services, but these terms are not directly related to customer churn.

Another Term for High Customer ________ Is Customer Churn