Which of the following channel alternatives is most suited to handle complex products and transactions?
A) sales forces
B) the Internet
C) dealers
D) telemarketers
E) direct mails

Question

Quizplus · Accepted Answer

Sales forces are best suited to handle complex products and transactions because they are able to provide in-depth information and personalized attention to customers. They can also handle negotiations and assist in the decision-making process.

Which of the Following Channel Alternatives Is Most Suited to Handle