Which of the following a disadvantage of electronic commerce to marketers?
A) Strong price competition.
B) High entry barriers.
C) Not suited for homogeneous products.
D) Does not allow full description of product features and benefits.

Question

Quizplus · Accepted Answer

Electronic commerce has increased price transparency and comparison shopping, leading to stronger price competition among marketers. This can make it difficult for marketers to differentiate themselves based on price alone and maintain profitability.

Which of the Following a Disadvantage of Electronic Commerce to Marketers