A firm finds that it has gained tremendous leverage by using STP marketing, largely because it combines
A)client and agency efforts to fulfill customer needs.
B)functional and emotional benefits as products enter the marketplace.
C)mature and new product categories.
D)user and competitive aspects of positioning.

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The Answer of A firm finds that it has gained tremendous leverage by using STP marketing, largely because it combines
A)client and agency efforts to fulfill customer needs.
B)functional and emotional benefits as products enter the marketplace.
C)mature and new product categories.
D)user and competitive aspects of positioning.

A Firm Finds That It Has Gained Tremendous Leverage by Using