Listeners are more likely to accept a big second request or offer when contrasted with a much bigger request or offer.
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Q31: The contrast effect works well as a
Q32: Identification is a relatively weak persuasion strategy.
Q33: Identification uses the central path to persuasion.
Q34: Adopting an informal speech pattern is an
Q35: Trustworthiness is always a more important dimension
Q36: The difference between persuasion and coercion is
Q37: Conversion is a realistic and worthwhile goal
Q38: A persuasive speech delivered to an audience
Q39: Pathos is the credibility assigned to the
Q40: "Continuing education after high school is important
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