What are the inherent limitations associated with asking the customer for identifying information for building a customer database?
A)Some customers may feel that the sales associate is violating their privacy.
B)Some identifying information is illegal to use for marketing purposes.
C)If the information provided is inaccurate,the retailer may be held liable.
D)Consumers may be concerned about data mining.
E)Customers may give more information than what the sales associate can record.

Question

Quizplus · Accepted Answer

Some consumers may be concerned about their personal information being public.

What Are the Inherent Limitations Associated with Asking the Customer