Candice really likes action films.Under which condition is introspecting about why she likes action films likely to WEAKEN the association between her attitude toward action films and her intention to go to see an action film at the theater?
A) if the basis for the attitude is easy to identify
B) if the basis for the attitude is a childhood experience
C) if the basis for the attitude is largely affective
D) if the basis for the attitude is largely cognitive

Question

Quizplus · Accepted Answer

If Candice's attitude toward action films is largely based on her affective responses, such as her emotional enjoyment of the adrenaline rush and excitement, introspecting on this may strengthen her positive association with action films and increase her intention to see them. However, if she focuses on cognitive reasons for liking action films, such as the complex plot or character development, introspection may lead her to realize that these factors are not as important to her and weaken her association with action films. Therefore, option C is the best choice as introspection may weaken the association between her attitude and intention in this specific case.

Candice Really Likes Action Films