What is the next step after selecting a market for study and choosing bases for segmenting that market?
A)selecting segmentation descriptors
B)implementing and maintaining a marketing mix
C)designing a marketing mix
D)profiling and analyzing segments

Question

Quizplus · Accepted Answer

The next step after selecting a market for study and choosing bases for segmenting that market is to select segmentation descriptors. These descriptors help in defining and distinguishing different segments of the market based on various characteristics such as demographics, psychographics, geographic location, and behavior patterns.

What Is the Next Step After Selecting a Market for Study