Which of the following statements is true about clutter in magazine advertising?
A) Clutter makes it easy for an advertiser to gain readers' attention and draw them into an ad.
B) Most magazines devote less than 30 percent of their pages to advertising and clutter is typically controlled.
C) The clutter problem for a magazine increases with more ad pages adding to its success.
D) Most magazines are not concerned about the clutter problem since there is usually no other way for advertisers to reach the market they serve.
E) Magazine publishers do not attempt to control the clutter problem by maintaining a reasonable balance of editorial pages to advertising.
Correct Answer:
Verified
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