Which of the following is NOT an advantage inherent in the selection of newspapers as the media vehicle?
A)longevity
B)low cost
C)timeliness
D)high coverage
E)short lead time

Question

Quizplus · Accepted Answer

Newspapers generally do not have longevity as they are typically read and discarded within a day or two, unlike magazines or online content which can be accessed over a longer period.

Which of the Following Is NOT an Advantage Inherent in the Selection