A library decides to have a single, large library or a system of many branch libraries. This concerns:
A) length of the channel structure
B) coordination and control of the channel structure
C) breadth of the channel structure
D) forward integration of the channel structure
E) backward integration of the channel structure

Question

Quizplus · Accepted Answer

The decision between a single large library or multiple branch libraries relates to the breadth of the channel structure, which refers to the number of different locations or outlets through which a service or product is distributed.

A Library Decides to Have a Single, Large Library or a System