The component of public relations that deals with the press and other media is known as
A) publicity management.
B) media relations.
C) reputation management.
D) marketing.

Question

Quizplus · Accepted Answer

Media relations specifically refers to the practice of managing and guiding communication between an organization and the media, including newspapers, television, radio, and online platforms. This component of public relations focuses on building and maintaining a positive relationship with the media to facilitate favorable coverage.

The Component of Public Relations That Deals with the Press