Marketing practitioners against local marketing argue a number of points about why it does not work, EXCEPT ________.
A) it dilutes the project
B) it drives up manufacturing costs
C) it is not specific enough
D) magnifies logistical problems
E) it drives up marketing costs

Question

Quizplus · Accepted Answer

Local marketing is specifically designed to be more targeted and specific to a local audience, which contradicts the statement that it is not specific enough. The other options (A, B, D, E) are common arguments against local marketing, citing issues such as dilution of the brand, increased costs, and logistical challenges.

Marketing Practitioners Against Local Marketing Argue a Number of Points