Before preparing a sales message for a digital video recorder,Russell will need concrete answers to questions such as
A)What will the product do for the receiver?
B)What are the products inferior features?
C)How is the product similar to other competing products currently being used?
D)What is the cost to the company to produce the product?

Question

Quizplus · Accepted Answer

Russell needs to focus on the benefits of the product to the receiver to effectively craft a persuasive sales message.

Before Preparing a Sales Message for a Digital Video Recorder,Russell