When the physical product cannot be easily differentiated,the key to competitive success may lie in adding valued services and improving their quality.The main service differentiators are ordering ease,delivery,installation,________,customer consulting,maintenance,and repair.
A) customer limiting
B) customer orders
C) niche marketing
D) customer training
E) customer marketing
Correct Answer:
Verified
Q32: A _ is the set of all
Q33: _ refers to data,information systems,and advice services
Q35: Differentiating on _ is important for companies
Q36: _ describes the product's look and feel
Q39: _ refers to training the customer's employees
Q41: _ are formal statements of expected product
Q42: Price-setting logic must be modified when the
Q44: _ describes the service program for helping
Q88: A group of products within a product
Q90: The _ of a product mix refers
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