Which of the following statements illustrates a source objection?
A) "Ask me again next month when you stop by."
B) "We feel the packaging is too bulky."
C) "We are perfectly happy with the brand that we are currently using."
D) "I need something a lot cheaper that what you are offering."
E) "The product is incompatible with the current system I have."

Question

Quizplus · Accepted Answer

A source objection occurs when a customer is satisfied with their current supplier or brand and is not interested in switching.

Which of the Following Statements Illustrates a Source Objection