When selling to groups, salespeople should:
A) make periodic eye contact with everyone in the buying group.
B) limit eye contact to the decision makers.
C) defer answering tough questions to some other time.
D) learn to overlook the opinions of unimportant group members.
E) take only the opinions of the decision makers into account.

Question

Quizplus · Accepted Answer

Making periodic eye contact with everyone in the buying group ensures that all members feel included and valued, which is important for building rapport and trust. It acknowledges each person's presence and potential contribution to the decision-making process.

When Selling to Groups, Salespeople Should