What helps communicate the quality and value of the service experience as well as guide the guest's perception of their experience?
A) informational cues
B) data mining
C) cross-selling
D) decision support systems (DSS)

Question

Quizplus · Accepted Answer

Informational cues such as the physical environment, employee behaviors, and communication can all help communicate the quality and value of the service experience and guide the guest's perception of their experience. Data mining and decision support systems may be useful in analyzing guest feedback and making operational decisions, but they do not directly communicate the quality and value of the service experience to the guest. Cross-selling may enhance the guest's experience by offering additional services or products, but it does not communicate the quality and value of the service experience itself.

What Helps Communicate the Quality and Value of the Service