What are the first three steps involved in developing the customer benefit plan in their correct order?
A)developing marketing plan, developing FAB, developing business proposition
B)developing benefits, developing business proposition, developing marketing plan
C)developing marketing plan, developing business proposition, closing the sale
D)developing FAB, developing marketing plan, developing business proposition
E)developing business proposition, developing marketing plan, closing the sale

Question

Quizplus · Accepted Answer

The correct order for developing the customer benefit plan is:

1. Developing FAB (Features, Advantages, Benefits)
2. Developing Marketing Plan
3. Developing Business Proposition

So, option D is the correct choice as it follows the correct order.

What Are the First Three Steps Involved in Developing the Customer