Data mining:
A) is a relatively new method of inventory control
B) uses complex mathematical models to help retailers make better product mix decisions
C) is a computerized technique for making site location decisions
D) determines the level of quality and service desired by customers
E) measures levels of services and identifies inadequate service

Question

Quizplus · Accepted Answer

Data mining uses complex mathematical models to analyze large amounts of data and identify patterns, which can be used to help retailers make better product mix decisions. It is not a method of inventory control, site location decision-making, or measuring levels of service. While data mining can potentially identify inadequate service, this is not its primary purpose.

Data Mining