When the service setting is complex,well placed,and carefully developed;signs or maps help reduce customer frustration.
Correct Answer:
Verified
Q12: When designing a servicescape,it is not necessary
Q13: It is never a good idea for
Q14: Experimenting with the service setting allows managers
Q15: A servicescape has little impact on the
Q16: Which,if any,of the following terms represents locations
Q18: The importance of a servicescape increases as
Q19: When designing a service setting,it is not
Q20: Telespace is where services such as computer
Q21: COMPLETION QUESTIONS
Service Setting or Servicescape
Frontstage
Atmospherics
Backstage
E-servicescape
Avoidance
Approach
-The _ area
Q22: Service marketers who use e-servicescapes need not
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