Information on demographic dimensions
A) even if "partly true," is good enough to make marketing strategy decisions.
B) of consumer markets around the world is not available.
C) is chargeable-if available-because it is collected by private organizations.
D) makes valid data available to managers.
E) helps managers make decisions based on guesses.

Question

Quizplus · Accepted Answer

Demographic dimensions provide valid data that can be used to make marketing strategy decisions. While there may be some limitations to the data, such as availability or cost, overall it can be a valuable tool for managers. Guesses should not form the basis of decision-making, so option E is not the best choice.

Information on Demographic Dimensions