There are specific ways to make a message memorable in terms of presenting and structuring information to influence the impact it will have, this is an example of
A)marketing factor
B)context factor
C)the tipping context
D)stickiness factor

Question

Quizplus · Accepted Answer

The concept of presenting and structuring information in a way that makes it more memorable and impactful is known as the "stickiness factor." This term was popularized by the book "Made to Stick" by Chip Heath and Dan Heath, which outlines several key principles for creating messages that are more memorable, ranging from simplicity and concreteness to storytelling and emotional resonance.

There Are Specific Ways to Make a Message Memorable in Terms