Which of the following is true about order cycle time?
A) In domestic marketing, the order cycle is frequently longer than in international business.
B) Order transmission times remain the same internationally irrespective of the mode of communication used.
C) The international marketer should attempt to increase the consistency without an increase in total costs.
D) The international marketer should attempt to increase order cycle time without an increase in total costs.

Question

Quizplus · Accepted Answer

The order cycle time refers to the time it takes for an order to be completed from start to finish. The international marketer should attempt to increase the consistency of order cycle time without an increase in total costs, as this can improve customer satisfaction and help to establish a competitive advantage. Choice A is false, as international business usually involves longer order cycles than domestic marketing. Choice B is false, as different modes of communication have different transmission times. Choice D is false, as increasing order cycle time is not desirable as it can lead to delays and dissatisfaction among customers.

Which of the Following Is True About Order Cycle Time