Question 1

Consumer Reports is a magazine that tests consumer products in its labs and disseminates information on the results so consumers can compare brands. Hence, Consumer Reports is an example of a(n) ________.
A) e-marketplace
B) virtual market
C) infomediary
D) intranet

Accepted Answer

Consumer Reports is an example of an infomediary, which is a service that provides information or assists in transactions between parties.

Question 2

Which of the following parts of the URL "http:// www.timesonline.co.uk" represents the top-level domain?
A) http://
B) Luk
C) www.
D) timesonline

Accepted Answer

The top-level domain (TLD) is the last part of a domain name, and in this case, it is ".uk".

Question 3

Though every device connected to the net has an IP address, the Internet's designers added the Domain Name System (DNS) because ________.
A) the enormous growth of the Internet led to the depletion of available IP addresses
B) IP addresses are not displayed in human-readable notations
C) IP addresses are numerical and cannot be easily remembered by users
D) the IP addresses change each time the device is connected to the net

Accepted Answer

The answer of Though every device connected to the net...

Question 4

Which of the following is a transmission protocol which specifies that the resource is a web page containing code the web browser can interpret and display?
A) file transfer protocol
B) file exchange protocol
C) hypertext transfer protocol
D) simple text transfer protocol

Accepted Answer

The protocol which specifies that the resource is a web page containing code the web browser can interpret and display is the hypertext transfer protocol (HTTP). File transfer protocol (FTP) is used for transferring files between computers, while file exchange protocol and simple text transfer protocol are not commonly used protocols.

Question 5

The online book review magazine, bookreviewusa.com, offers free access to all their reviews and author interviews; however, only those who have purchased a premium access can read book extracts from recently published books. What is the primary web goal of this organization?
A) inform or entertain the audience
B) influence the audience
C) sell products and commodities
D) facilitate offline relationships

Accepted Answer

The primary web goal of bookreviewusa.com, as described, is to inform or entertain the audience by offering free access to reviews and author interviews.

Question 6

A(n) ________ focuses on informing visitors and empowering them with aggregated information about products from different suppliers.
A) dashboard
B) intranet portal
C) infomediary
D) flat network

Accepted Answer

A dashboard is a visual display of data, an intranet portal is a private network for employees, and a flat network is a simple network without hierarchical structures. None of these options match the description of a platform that informs and empowers visitors with aggregated product information from various suppliers. The term that best fits this description is an infomediary.

Question 7

After a discussion with his investors, the owner of a newly launched online video site decides that entertaining his audience will be the primary web goal of the website. Which of the following actions will best support his decision?
A) offering online purchase of products with in-store pickup
B) publishing videos on the website that favor only American celebrities over celebrities from other countries
C) providing facilities in the website that allow visitors to make wish lists and buy videos, movies, and other products online
D) providing free access to quality content and selling advertising space on the website

Accepted Answer

Providing free access to quality content and selling advertising space on the website will attract and retain audiences, and generate revenue from advertising. Option A is not related to entertaining the audience, and option C is more focused on e-commerce rather than entertainment. Option B may offend potential viewers from other countries and limit the website's overall appeal.

Question 8

Which of the following is an example of a consumer to consumer e-marketplace?
A) An airline gives a traveler best travel and ticket offers in response to the traveler's post on the airline's website that she wants to fly from New York to San Francisco.
B) An author who writes book reviews, posts links to books on Amazon.com on her website, and receives revenues from successful sales to her blog subscribers.
C) A person posts information about furniture he wishes to sell on eBay and sells it to another individual who views that eBay page.
D) A business owner calculates the tax he has to pay to the IRS through an interactive tool on its website and makes the payment via wire transfer from the same site.

Accepted Answer

Option C is an example of a consumer to consumer e-marketplace because it involves an individual posting information about a product they wish to sell (consumer) on a website (e-marketplace) and selling it to another individual (consumer) who views the same page on the website. Options A, B, and D do not fit the definition of a consumer to consumer e-marketplace as they either involve a business-to-consumer interaction (Option A and D) or a business-to-business interaction with a consumer intermediary (Option B).

Question 9

The official website of Realtor USA, an independent real estate company in New York, allows visitors to view virtual tours of apartments, print a colorful flyer, view a map, contact an agent, and email a friend, all from one inclusive viewer. The primary web goal of this organization falls into the category of ________.
A) informing or entertaining the audience
B) facilitating offline relationships
C) influencing the audience
D) selling products or services

Accepted Answer

The answer of The official website of Realtor USA, an...

Question 10

A website that facilitates transactions by bringing together buyers and sellers from all over the world is called a(n) ________.
A) intranet
B) e-marketplace
C) wide area network
D) virtual market

Accepted Answer

An e-marketplace is a website that connects buyers and sellers from all over the world and facilitates transactions. Intranet refers to a private network used by a specific organization, while a wide area network is a network that extends over a large geographical area. Virtual market can refer to any type of online marketplace or platform. However, the most specific and accurate answer to the given question is e-marketplace.

Question 11

The website of Vogue, a hair and beauty salon chain, allows visitors to upload their photographs and try virtual hairstyles and virtual makeovers. In this example, the primary web goal of the salon is to ________.
A) inform or entertain the audience
B) influence the audience
C) sell products or services
D) facilitate product comparison

Accepted Answer

The primary web goal of allowing visitors to upload their photographs for virtual hairstyles and makeovers is to influence the audience. This interactive feature is likely designed to engage potential customers, showcase the salon's services, and persuade them to book appointments or visit the salon for a real makeover, thus influencing their decision-making process.

Question 12

________ is the hierarchical naming system that maps a more memorable URL to the actual IP address.
A) Internet imaging protocol
B) Asynchronous layered coding
C) Domain name system
D) Hypertext transfer protocol

Accepted Answer

The domain name system (DNS) is the hierarchical naming system that maps a more memorable URL (such as www.google.com) to the actual IP address (such as 216.58.194.174) of the server hosting the website. This makes it easier for users to remember website addresses and for web servers to be located on the internet. The other options mentioned, such as internet imaging protocol, asynchronous layered coding, and hypertext transfer protocol, are unrelated to DNS.

Question 13

The unique global address for a web page or other resource on the Internet is called the ________.
A) extensible resource identifier
B) uniform resource locator
C) solution deployment descriptor
D) internationalized resource identifier

Accepted Answer

The unique global address for a web page or other resource on the Internet is called a uniform resource locator (URL). The other options are not related to the concept of web addresses.

Question 14

A ________ relationship is a(n) e-commerce relationship in which organizations buy and sell products or services online from or to one another.
A) consumer to business (C2B)
B) consumer to consumer (C2C)
C) business to business (B2B)
D) business to consumer (B2C)

Accepted Answer

The description given fits the definition of a business to business (B2B) relationship, where the transactions happen between two businesses or organizations. The other choices, consumer to business (C2B), consumer to consumer (C2C) and business to consumer (B2C), refer to different types of e-commerce relationships where the transactions happen between consumers and businesses or between consumers themselves.

Question 15

The website of an organization that has the main web goal of selling products and services must include ________.
A) tools to find a local dealership
B) new and captivating content
C) easy shipping solutions
D) in-store pickup options along with online buying

Accepted Answer

Easy shipping solutions are essential for a website focused on selling products and services, as they directly facilitate the online purchase process by providing a means for the products to reach the customer.

Question 16

A group of musicians buy a URL, Musik4Change.org for their website, which has a unique, numerical IP address assigned to it. After a year, they move their website to a new server with a different IP address. In this situation what happens to the URL of their website?
A) It becomes fragmented.
B) It remains the same.
C) It needs to be renamed.
D) It needs to be registered with the DNS again.

Accepted Answer

The URL remains the same even though the website has moved to a new server with a different IP address. The URL is simply linked to the new IP address through the domain name system (DNS).

Question 17

The last string of letters in the name of a website indicates ________.
A) the name of the individual or organization that owns the site
B) the security classification of the web page
C) the programming language used to create the web page
D) the type of organization or country code

Accepted Answer

The last string of letters in a website name indicates the top-level domain (TLD), which typically denotes the type of organization or country code. For example, ".com" is for commercial sites, ".edu" is for educational institutions, and ".uk" is for websites based in the United Kingdom.

Question 18

The IT department of Detroit University decides to create a website with the primary goal of facilitating offline relationships with students. Which of the following would best help the university to reach this goal?
A) The website should offer premium access to specialized content for fee-paying students.
B) The website should offer Detroit University apparel, such as university logo T-shirts, college sweatshirts, hats and jackets, and replica football jerseys for sale.
C) The website should allow prospective students to access virtual tours of the campus.
D) The website should allow students to create free blogs.

Accepted Answer

Virtual tours of the campus can help prospective students familiarize themselves with the university environment, potentially encouraging them to visit in person and establish offline relationships.

Question 19

BusinessUSA.com allows small-scale producers to post information about their products on the site and prospective buyers compare the prices and features of the competing products before purchasing them. Which of the following types of e-marketplaces does BusinessUSA.com represent?s before purchasing them. Which of the following types of e-marketplaces does BusinessUSA.com represent?
A) business to consumer (B2C)
B) business to business (B2B)
C) consumer to consumer (C2C)
D) consumer to business (C2B)

Accepted Answer

BusinessUSA.com is an example of a business-to-consumer (B2C) e-marketplace, as small-scale producers are selling their products directly to prospective customers through the website.

Question 20

Which of the following is an example of a consumer to business (C2B) e-marketplace?
A) a virtual platform where individual sellers can post their wares and shoppers use the search tools to find what they want
B) a blog featuring a link to a product sold by an e-commerce firm, added by the blogger, who gets paid by the firm when a visitor to the blog clicks on the link and buys the product
C) a website that allows businesses to buy and sell products or services online to one another
D) an e-marketplace where many suppliers post their wares and consumers can compare them on pricing and features before making the final purchase decision based on the comparison

Accepted Answer

A consumer to business (C2B) e-marketplace is a platform where individual consumers can sell goods or services to businesses. Option A is an example of a business to consumer (B2C) e-marketplace. Option C is an example of a business to business (B2B) e-marketplace. Option D is an example of a consumer to consumer (C2C) e-marketplace. Option B fits the definition of a C2B e-marketplace as it involves an individual consumer (the blogger) selling their advertising services to a business (the e-commerce firm).

Quiz 6: The Web, E-Commerce, and M-Commerce

Consumer Reports is a magazine that tests consumer products in its labs and disseminates information on the results so consumers can compare brands. Hence, Consumer Reports is an example of a(n) ________.

Which of the following parts of the URL "http:// www.timesonline.co.uk" represents the top-level domain?

Though every device connected to the net has an IP address, the Internet's designers added the Domain Name System (DNS) because ________.

Which of the following is a transmission protocol which specifies that the resource is a web page containing code the web browser can interpret and display?

The online book review magazine, bookreviewusa.com, offers free access to all their reviews and author interviews; however, only those who have purchased a premium access can read book extracts from recently published books. What is the primary web goal of this organization?

A(n) ________ focuses on informing visitors and empowering them with aggregated information about products from different suppliers.

After a discussion with his investors, the owner of a newly launched online video site decides that entertaining his audience will be the primary web goal of the website. Which of the following actions will best support his decision?

Which of the following is an example of a consumer to consumer e-marketplace?

A website that facilitates transactions by bringing together buyers and sellers from all over the world is called a(n) ________.

The website of Vogue, a hair and beauty salon chain, allows visitors to upload their photographs and try virtual hairstyles and virtual makeovers. In this example, the primary web goal of the salon is to ________.

________ is the hierarchical naming system that maps a more memorable URL to the actual IP address.

The unique global address for a web page or other resource on the Internet is called the ________.

A ________ relationship is a(n) e-commerce relationship in which organizations buy and sell products or services online from or to one another.

The website of an organization that has the main web goal of selling products and services must include ________.

A group of musicians buy a URL, Musik4Change.org for their website, which has a unique, numerical IP address assigned to it. After a year, they move their website to a new server with a different IP address. In this situation what happens to the URL of their website?

The last string of letters in the name of a website indicates ________.

The IT department of Detroit University decides to create a website with the primary goal of facilitating offline relationships with students. Which of the following would best help the university to reach this goal?

Which of the following is an example of a consumer to business (C2B) e-marketplace?