Individuality and interactivity are important building blocks for buyer-seller relationships.For these relationships to occur,companies must treat customers as individuals and empower them to (1)__________________ and (2)have a say in the kind of products and services they buy,the information they receive,and in some cases,the prices they pay.
A) demand product quality and timely service
B) shop confidently without fear of identity theft
C) shop confidently with the knowledge of warranty protection
D) influence the timing and extent of the buyer-seller interaction
E) comparison shop with the prices of competitors alongside

Question

Quizplus · Accepted Answer

Empowering customers to have a say in the timing and extent of the buyer-seller interaction is crucial to building strong buyer-seller relationships. This can include allowing customers to choose when and how they receive information from the company, providing options for customization, and being responsive to customer feedback. While product quality, warranty protection, and price comparison are important factors in the buyer-seller relationship, they do not necessarily enable individuality and interactivity. Identity theft is also a concern but not directly related to the concept of buyer-seller relationships.

Individuality and Interactivity Are Important Building Blocks for Buyer-Seller Relationships