A Maximizing Current Profit Objective Implies That a Company Chooses

A maximizing current profit objective implies that a company chooses

A) to set targets whose performance can be measured quickly such as by quarter or year.
B) to give up immediate profit in exchange for achieving a higher market share in hopes of penetrating competitive markets.
C) to set a profit goal that is often determined by its board of directors.
D) to reduce as many non-essential costs as possible and forego investing in any further market or product research.
E) base prices on a marginal return on investment.