Public relations activities are less likely to give support to the following marketing objective:
A) raising awareness
B) gaining understanding
C) increasing short term sales
D) building trust

Question

Quizplus · Accepted Answer

Public relations activities tend to focus on building relationships and long-term reputation management. While they can contribute to increasing sales, their primary focus is not on short-term sales goals. Therefore, increasing short-term sales is less likely to be a specific objective of a public relations campaign.

Public Relations Activities Are Less Likely to Give Support to the Following