Funnel approach in questionnaire design means to ____.
A) begin with general questions to more specific questions
B) branch from buffer questions to target questions
C) begin with buffer questions and end with screen questions
D) move from screen questions to buffer questions to classification questions
E) ask sensitive questions early

Question

Quizplus · Accepted Answer

The funnel approach in questionnaire design means to begin with general questions and then move towards more specific questions. This helps participants to ease into the survey and makes it less overwhelming, while also allowing you to gather more detailed information.

Funnel Approach in Questionnaire Design Means to ____