Which of the following provides a framework for understanding diverse businesses and helps managers establish priorities for allocating resources?
A)differentiation strategy
B)vertical integration
C)corporate portfolio matrix
D)strategic business unit

Question

Quizplus · Accepted Answer

The corporate portfolio matrix (also known as the Boston Consulting Group matrix) provides a framework for understanding diverse businesses by categorizing them into four quadrants based on their market growth rate and market share. This tool helps managers establish priorities for allocating resources by identifying which businesses should receive more or less investment, divestment, or maintenance. Differentiation strategy, vertical integration, and strategic business unit are all important concepts in strategic management but do not provide the same framework as the corporate portfolio matrix.

Which of the Following Provides a Framework for Understanding Diverse