Which of the following describes a company growing by combining with other organizations in the same industry?
A)forward vertical integration
B)backward vertical integration
C)horizontal integration
D)concentration

Question

Quizplus · Accepted Answer

Horizontal integration is when a company grows by combining with other organizations in the same industry. This can be accomplished through mergers or acquisitions. Forward vertical integration is when a company expands by acquiring or merging with companies that are closer to the end consumer, while backward vertical integration is when a company expands by acquiring or merging with companies that are closer to raw materials or production processes. Concentration refers to a strategy of focusing on one particular market or product.

Which of the Following Describes a Company Growing by Combining