A marketer should present the strong points at the beginning of an advertising message when
A)the target audience can connect well with the marketer's position.
B)the target audience is not interested in the topic.
C)the target audience is not biased toward certain brands.
D)the target audience has used the product and has a favorable image of the product.
E)immediate action is an objective.

Question

Quizplus · Accepted Answer

Presenting strong points at the beginning is effective when the audience is not interested, as it captures attention quickly.

A Marketer Should Present the Strong Points at the Beginning