By using cookies and recording shoppers' movements, __________software can create electronic consumer profiles for each shopper and buyer.
A)SQL
B)CRM
C)XML
D)CGI

Question

Quizplus · Accepted Answer

CRM (Customer Relationship Management) software is specifically designed to track interactions and transactions with customers, including their purchase history and behavior patterns. This would include the use of cookies to track a shopper's movements and create an electronic profile. SQL, XML, and CGI could all be used in the development or implementation of CRM software, but they are not as directly related to the functionality described in the question.

By Using Cookies and Recording Shoppers' Movements, __________Software Can Create