A sequence of organizations that directs a product from the producer to the ultimate user is called a(n)
A) intermediary network.
B) catalog discount showroom.
C) transporter.
D) channel of distribution.
E) distributorship.

Question

Quizplus · Accepted Answer

A channel of distribution is the path that a product takes from the manufacturer to the end-user. It includes all the intermediary organizations, such as wholesalers and retailers, that help move the product along the way.

A Sequence of Organizations That Directs a Product from the Producer