When people estimate the probability of one specific event belonging to a class of events, based on the similarity between the event in question and the average member for that class of events, they are using:
A)the representativeness heuristic
B)the availability heuristic
C)anchoring and adjustment
D)means-ends analysis

Question

Quizplus · Accepted Answer

The representativeness heuristic is used when people estimate the probability of an event based on how well it matches a prototype or representative image of a particular category. In this case, people are estimating the probability based on the similarity between the event in question and the average member of a class of events.

When People Estimate the Probability of One Specific Event Belonging