Fear-arousing messages are most effective when they
A)cause only mild fear.
B)involve pleasurable activities.
C)offer a protective strategy.
D)are overwhelming.

Question

Quizplus · Accepted Answer

Fear-arousing messages are most effective when they offer a protective strategy because they not only make the person aware of the danger but also provide solutions to reduce the perceived threat. Messages that cause only mild fear may not be persuasive enough, and messages that are overwhelming may lead to denial or avoidance. Involving pleasurable activities may not be relevant or effective in fear-based persuasion.

Fear-Arousing Messages Are Most Effective When They