All of the following are cost considerations associated with service pricing except:
A)Service consumers are more likely to use price as a cue to quality.
B)Cost-oriented pricing is more difficult for services.
C)Consumers may not know the actual price they will pay until the service is completed.
D)Services tend to be characterized by a high fixed-cost to variable-cost ratio.
E)None of these are exceptions.

Question

All of the following are cost considerations associated with service pricing except:
A)​Service consumers are more likely to use price as a cue to quality.
B)Cost-oriented pricing is more difficult for services.
C)Consumers may not know the actual price they will pay until the service is completed.
D)Services tend to be characterized by a high fixed-cost to variable-cost ratio.
E)None of these are exceptions.

Quizplus · Accepted Answer

This statement is actually a cost consideration associated with service pricing. Consumers using price as a cue to quality affects how a service provider may price their services. The other options are all actual cost considerations associated with service pricing.

All of the Following Are Cost Considerations Associated with Service