Copy testing is often referred to as a ________.
A) hurdle rate
B) report card
C) balance card
D) brand model
E) communication objective

Name: Copy testing is often referred to as a ________. A) hurdle rate B) report card C) balance card D) brand model E) communication objective
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Copy testing is often used as a report card to evaluate the effectiveness of an advertisement or marketing message. It helps to determine whether the message is communicating the intended message and achieving its objectives.

Copy Testing Is Often Referred to as a ________