A company can increase the perceived value of its product by increasing the perceived benefits, increasing the perceived costs, or a combination of the two.

Name: A company can increase the perceived value of its product by increasing the perceived benefits, increasing the perceived costs, or a combination of the two.
Brand: Quizplus
Rating: 4.7 (33 reviews)

Question

Quizplus · Accepted Answer

Increasing the perceived value of a product is achieved by increasing the perceived benefits or decreasing the perceived costs, not by increasing the perceived costs.

A Company Can Increase the Perceived Value of Its Product