When an ad's copy conveys the same meaning as the brand name and ad picture, brand name recall improves even further.

Name: When an ad's copy conveys the same meaning as the brand name and ad picture, brand name recall improves even further.
Brand: Quizplus
Rating: 4.8 (35 reviews)

Question

Quizplus · Accepted Answer

This is because the consistency in messaging across the ad copy, brand name, and ad picture reinforces the brand identity in the viewer's mind, making it easier to remember.

When an Ad's Copy Conveys the Same Meaning as the Brand