In overcoming objections in a sales presentation, in the _____ approach, objections or questions are met by the salesperson converting the objection into a reason to make the purchase.
A) offset
B) turn-around
C) comparative-item
D) direct answer

Question

Quizplus · Accepted Answer

The turn-around approach involves addressing objections by reframing them as benefits or reasons to buy, effectively turning the objection into a positive aspect of the product or service.

In Overcoming Objections in a Sales Presentation, in the _____